General Insurance Article - Aviva Ventures invests in US home telematics firm Roost


Aviva Ventures, Aviva plc’s venture capital arm, announced its investment in Roost, a US-based home telematics start-up. The $10.4 million Series B funding round was led by Aviva Ventures and is the first investment it has made in the US market. The round also saw participation by Desjardins Insurance, Fosun RZ Capital and existing investors, bringing Roost’s total funding to date to $17 million.

 Roost has created a number of home telematics solutions including Roost Smart Battery, the Roost Smart Water Leak and Freeze Detector solutions. Their patented, connected platform of data sensors makes installation simple and affordable for customers. The investment round also represents a strategic partnership between Aviva and Roost; Aviva has already started to offer Roost’s Smart Battery to its UK customers.

 Ben Luckett, Managing Director at Aviva Ventures, said: “As a corporate venture fund, we look for innovative businesses around the world that will shape the future of insurance and we are delighted to be entering the US market with this investment in Roost.

 Roost has great technology and a strong team and I am excited about how this investment supports our ambition to empower our customers to prevent bad things from happening, rather than fixing it when something goes wrong.”

 Roel Peeters, co-founder and CEO of Roost said: “We are very excited to have the participation of three major insurers in our latest investment round. This commitment is a strong validation of Roost’s value proposition as a leader in the emerging Home Telematics Insurance segment. The new funding will be used to continue our product development efforts as well as expand new product services for our insurance partners.” 

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