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Friends Life has signed a new long-term agreement with Best Doctors to include its valuable service in the company's new individual protection policies sold through recognised IFA channels. The new agreement means that Friends Life will work in partnership with Best Doctors developing innovative services in the IFA market. Best Doctors is an expert medical information service for policyholders and their families. The service, which will be available to all individual protection customers and their immediate family during the lifetime of the policy, will be an option on the new Friends Life Protect+ Defaqto 5-star-rated critical illness and income protection products. It is also available on all term products providing Friends Life with a demonstrable difference in its offering. Commenting on the partnership, Steve Casey, head of marketing and proposition development at Friends Life, said: "Having seen at first hand the difference this service makes to the lives of so many people, I am delighted that we are able to sign this agreement and demonstrate our continued commitment to offering quality propositions for our customers." Dominic Howard, director, Europe, at Best Doctors, said: "We are genuinely excited about our partnership with Friends Life. Our service complements what is already a strong product and will be valued not just by Friends Life customers but by their IFA and partnership channels." |
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