General Insurance Article - LV= appoints Steve Treloar as Managing Director, GI

 Steve joins LV= from Aviva where he was most recently Managing Director of Personal Lines. Prior to this he has held a number of senior roles at Aviva and RBS Insurance over a nineteen year career. Steve will be responsible for running LV=’s general insurance business which is the UK’s third largest car insurer and has a growing home and SME product portfolio.

 Mike Rogers, LV= Chief Executive Officer said:“Following an extensive search I’m delighted to welcome Steve Treloar as our new Managing Director of General Insurance. Steve’s in-depth knowledge of the general insurance market makes him the ideal person to build on the strong platform that John O’Roarke and the team have created.”

 Steve Treloar said: “I’m very excited to be joining LV=, a company with a strong reputation for quality products and excellent service. The general insurance business is in great shape and I look forward to working with Mike and the rest of the board to help grow and develop it further.”