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Retirement specialist LV= has launched the UK’s first online retirement advice service. The service called Clear Online Retirement Advice (CORA) uses newly designed algorithms to generate regulated advice reports which make personalised recommendations for pension savers. |
The technology behind CORA was developed by LV=’s in-house team of regulated financial advisers and digital development teams, in partnership with automated advice experts, Wealth Wizards. CORA changes the way that those approaching retirement can access regulated financial advice, enabling pension savers to go online to access a quality of service that was previously only accessible face-to-face.
LV= has combined web and back-office technology to allow customers to follow a simple, engaging step-by-step process to build their retirement solution by answering a series of detailed questions about their retirement needs to ascertain a user’s individual financial circumstances in order to provide appropriate solutions. By creating an online service, LV= aims to makes retirement advice more affordable and more convenient to access.
Richard Rowney, Managing Director of LV= Life and Pensions said:
“LV= recognises that while we believe that financial advice at retirement is highly valuable, take up is low, with many citing cost and time-constraints as reasons for not seeking advice. In order to make advice more accessible and affordable to those we feel would truly benefit we created CORA. Our system offers pension savers a digital advice experience which reduces the cost of advice and allows us to offer it to people from the comfort of their own home.” |
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