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LV=, the UK’s third largest motor insurer has selected telematics enabler for the insurance sector, Wunelli, a LexisNexis company, to support its entry into the usage-based insurance arena with the launch of its first telematics app designed to incentivise safer driving. |
Building on its expertise in app development, Wunelli has created an interactive smartphone telematics app for LV=. LV=Driving is available for download on iPhone® and Android™ smartphones from April 2015 and is the twelfth app that Wunelli has created for the insurance sector in the past six years.
Customers who download and record their driving behaviour with LV=Driving will automatically qualify for a £10 discount off their insurance quote. In addition to this, once they have driven a combination of 200 miles and 10 journeys, the customer may qualify for a discount of up to 15 per cent. Then, they can either obtain a quote and purchase a policy or just carry on using the app to monitor their driving behaviour and redeem their discount at a later stage.
John O’Roarke, Managing Director of LV= car insurance, said:
“Good drivers are less likely to have an accident and that should be reflected through cheaper car insurance premiums. The new app allows us to instantly assess driving ability and reward those who drive safely by offering them a discount. Even those who don’t qualify for a discount will still get feedback on their driving and £10 off their car insurance quote, so it is worth giving it a try.”
Penny Searles, MD, Wunelli, adds:
“We are delighted LV= has selected Wunelli to design its first telematics smartphone app. Ease of use and confidence in the technology is key to the success of any telematics proposition, and this app will give LV= customers insight into their road skills and savings they could achieve through safer driving.”
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